Home Sellers Information
Partner With The Right Agency
Benson Property Group
All Real Estate Agents Are Not The Same
The team at Benson Property Group knows very well that choosing the right real estate partner makes all the difference in today’s dynamic North Texas property market. In an era where over 95% of homebuyers begin their search online, the difference between real estate professionals can be substantial because most agents still rely solely on traditional marketing methods, our team at Benson Property Group combines time-tested strategies with cutting-edge digital marketing to maximize your home’s exposure.
Our innovative core marketing strategies include professional photography, virtual tours, targeted social media campaigns, and sophisticated online advertising that reaches qualified buyers where they spend most of their time – online. We understand that each property is unique, and we tailor our marketing tactics to highlight your home’s most compelling features to the right audience.
But technology is just part of our success story. Our deep understanding of Texas real estate market trends, pricing strategies, and negotiation techniques consistently help our clients achieve remarkable results. It’s not uncommon for our listings sell quickly and often above market value compared to the area average. This success stems from our commitment to staying ahead of market trends and continuously investing in advanced marketing tools and training.
When you’re making one of life’s most significant financial decisions, you deserve a team that goes above and beyond the basics. At Benson Property Group, we take pride in offering a premium service level that many other agents simply can’t match. From our detailed market analyses to our responsive communication and expert negotiation skills, we ensure every aspect of your home sale is handled with the utmost professionalism.
Contact us today. We would welcome the opportunity to show you exactly how our proven marketing strategy and dedicated team can help you achieve your real estate goals. Let’s discuss how we can make your home sale a success.
Your Home's Success Story Starts Here
Partnering with the Benson team means gaining access to seasoned professionals who blend cutting-edge technology with decades of proven expertise to maximize your home’s value and minimize time on market. But what truly sets us apart? Our unwavering commitment to keeping you informed and confident throughout your selling journey.
Benson Home Pricing Strategy
Success in selling your home quickly for an optimal price isn’t about guesswork; It’s about precision pricing backed by solid data. At Benson Property Group, we understand that your home’s optimal listing price is driven by real-time market dynamics, not opinions.
Our comprehensive pricing strategy leverages the latest Multiple Listing Service (MLS) data to analyze at least 15 carefully selected properties: five or more currently on the market, five or more under contract, and five or more recently sold homes that closely match your property’s characteristics. This thorough approach, combined with our deep understanding of local market trends and seasonal patterns across Texas, ensures your home is positioned exactly where it needs to be in today’s market.
Think of it like this – if you price too high, you risk extended market time and potential price reductions. Price too low, and you leave money on the table. Our data-driven method helps find that sweet spot where market reality meets your goals, targeting qualified buyers who are ready to make competitive offers.

Would you like to see a free market price analysis for your specific home? Let us help you get started today.
Create A Market-Ready Home
We Have Highly Trusted Resources
Don’t let preparing your home for sale become an overwhelming burden. As your dedicated real estate partner, Benson Property Group can connect you with our vetted network of professionals. From expert handymen and house cleaners to talented landscapers and efficient junk removal services, we can help you leverage these skilled contractors and transform your property into a market-ready showpiece that attracts competitive offers. Let our team handle the heavy lifting while you focus on what matters most – maximizing your home’s value and securing the best possible sale price.
Would you like to review Some of our most-trusted resources?

We Create A High-Impact Digital Presence
Boosting Your Home’s Online Appearance
In this digital age, your home’s online presence can make or break a sale. With 90% of buyers starting their search online before contacting a Realtor, they often pre-select which homes to tour based solely on digital listings. Poor quality photos and limited online content can eliminate your home from consideration before buyers ever see it in person.
Our marketing approach is data-driven and multi-channel. Your property will receive maximum exposure through professional photography, engaging descriptions, and strategic placement across top real estate portals, search engines, our agency website, and targeted social media campaigns. This comprehensive digital strategy ensures your listing reaches qualified buyers where they’re actively searching, ultimately driving faster sales at better prices.

Home Sales Calculators
These calculators can assist you in estimating your potential net proceeds and/or your capital gains when you sell your home. Please remember that these are rough estimations. Consult your tax and or real estate professional for information more targeted to your unique situation.
Capital Gains Calculator
This calculator is for informational purposes only. It is designed to give a simplified answer regarding the taxes you may owe based on the input you provide regarding capital gain(s) or losses from the sale of your home. The calculated results should not be relied upon as legal or tax advice. Please consult a tax professional for specific information regarding your unique situation. Capital gains rates are subject to change depending on Congressional action. Federal taxes on your net capital gain(s) may vary depending on your marginal income tax bracket and the holding period of the asset. State taxes may also vary depending on your circumstances.
Net Proceeds Estimator
This calculator is offered for educational purposes only. All costs are estimates and no guarantee is made that all possible costs have been included. Please consult your tax or real estate professional for information targeted to your unique situation.
Navigating The Home Sales Process
WITH BENSON PROPERTY GROUP
Meet With Us
There’s no commitment required on your part for the initial meeting. It will be helpful for you to identify your next steps.
Review Market Analysis
We will provide some Competitive Market Information, which will help you set an asking price.
Discuss Pricing Strategy
We will help you review the current market analysis, review your goals and consider your home price objectively.
Prepare For Market
We will examine your home through the eyes of the buyer and offer useful suggestions to help your home sell quickly.
Open The Home To MLS
Once ready, we will promote your home on the open market. It’s critical we make it as easy as possible for potential buyers to view your home.
Showing Your Home
We will strive to get as much notice as possible, but potential buyers may ask to see your home on short notice. We will help you keep disruptions to a minimum.
Offers & Negotiation
Once offers arrive, we will help you navigate them and determine the most suitable offer for your family. You will have the opportunity to either accept, counter, or decline any offer based on its merits.
Accept A Contract
Once you and the buyer have agreed to all of the terms of the offer and both parties have signed the agreements, you are “under contract”. The buyer will work with their mortgage provider to finalize the loan and perform other due diligence.
Inspections
The buyer will usually pay for a licensed home inspector to perform a physical inspection of the home. They may even ask you to make certain repairs. We will explain all of your options regarding the inspection.
Closing
The process is complete and the transfer of funds and ownership have been made. Depending on when the buyer moves into the home you will need to be all packed up and ready to move.
Related Information

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